Many small business owners are caught in a trap of reaction: they spend nearly all their energy reacting to requests and urgent demands. No one sets out to start a business with the goal of it consuming 24 hours a day, seven days a week. On the contrary, most small business owners are looking for independence. Unfortunately, the demands of a business are often urgent and can easily become overwhelming.
The Thinking-Doing Sequence is a structure that helps shine light on what it is that business owners are doing with their time and why adjustments may be necessary.