Business Growth, Leadership, and Management Videos

Take a few minutes to watch these insightful videos. Get actionable insight you can apply to your business — starting today!


What is Business Development?

(4 minutes)

Business Development refers to the functions of a company that generate, sustain, and grow revenue. These functions include Marketing, Sales, and Customer Service.

Click the button below to watch a 4-minute video that explains how to know which areas require the most attention, depending on your company’s Stage of Growth.


Strong Management Team

(6 minutes)

While the management team comprises less than 20% of an organization, it is primarily responsible for the productivity, well-being, and development of the vast majority of the employees; typically, the staff make up 70-80% of the organization. Managers drive productivity, engagement, and retention for this significant component of the company.

A Strong Management Team is one of the key elements of an exceptional business. Click below to watch a 6-minute video about the qualities that make strong managers, and the secret ingredient that forms them into a team.


Many people assume that as a company grows, the leadership team will proportionally grow with it. But that doesn’t happen without planning and intentional action. The good news it that you don’t have to guess at the ideal number of leadership positions your company needs.

This short video unpacks the research to explain how many managers and how many executives are optimal for companies as they move through the Stages of Growth.

Leadership Across the Stages of Growth

(6 minutes)